The Great Gatsby Reaches $100 Million Mark
Baz Luhrmann’s lavish adaptation of F. Scott Fitzgerald’s great American novel, The Great Gatsby, has crossed the $100 million mark at the U.S. box office after only 14 days in release. In addition, the film opened at the top of the international box office, taking in $43 million in 49 territories and scoring the number one spot in the key markets of France, Italy, Spain, Germany, Russia and Taiwan. The international cumulative gross now stands at an estimated $64.4 million, with major markets such as Australia, Mexico, Brazil and Japan yet to open. The worldwide total box office now stands at an impressive $165.1 million and counting. The announcement was made today by Dan Fellman, President of Domestic Distribution, and Veronika Kwan Vandenberg, President of International Distribution, Warner Bros. Pictures.
One of the most anticipated films of the year, “The Great Gatsby” has emerged as a worldwide counter-programming phenomenon in the highly competitive early summer corridor. Audiences have embraced the drama, the immersive 3D spectacle, and the eclectic music of the film, resulting in strong word of mouth and repeat viewings.
In making the announcement, Fellman stated, “Just as the book has been beloved by readers for generations, Baz Luhrmann’s ‘The Great Gatsby’ has already become a favorite of moviegoers. We all congratulate Baz and his amazing cast and crew on the success of the film, which will continue to enjoy the lucrative summer play time.”
Kwan Vandenberg said, “The strength of the international opening is a testament to Baz Luhrmann and everyone involved in the film. The movie’s spectacular Cannes launch truly set the stage for the summer of ‘Gatsby’ around the world.”
Sue Kroll, Warner Bros. Pictures President of Worldwide Marketing, noted, “We had the benefit of a wonderful collaboration with this extraordinary director and his cast and team. The film Baz put together, with its modern yet timeless feel, including its surprising musical mix, gave us all the elements we needed to create a pervasive and evocative marketing campaign that has resonated with audiences everywhere.”
The film is being distributed in RealD 3D, 3D and 2D by Warner Bros. Pictures, a Warner Bros. Entertainment Company, and in select territories by Village Roadshow Pictures.
The Great Gatsby opens in Australian cinemas on May 30, 2013.