After releasing their critically praised new single ‘Semiotic Vision’, Melbourne indie-pop collective Approachable Members of Your Local Community have just revealed the accompanying music video.
Shot and directed by Giulia McGauran on Carlisle Street in Melbourne inner-suburb Balaclava, the clip sees the septet candidly strolling around their local community, setting out to help out fellow citizens with day-to-day tasks. Throughout the video, the band members sporadically break into synchronised dance routines; choreographed by friends and the band members themselves.
Frontman Joshua Blashki describes the motivation behind the clip:
“We felt as though it was important to follow through with our namesake and scour the local community! See who’s out there, see what’s buzzing, see who we can help. It seems as though we are great cardboard garbage men”.
Since the release of ‘Semiotic Vision’, the song has been strongly supported via Australian radio stations triple j, triple j Unearthed, FBi, 3RRR, 4ZZZ, SYN FM, Radio Adelaide and Edge Radio, worldwide blogs and added to a swag of official Spotify curated playlists including Fresh Finds (USA), The Office Stereo (AUS/NZ), New Alternative (NLD) and New Music Friday in both Australia and Netherlands.
On the week of the track’s release in early-March, the group performed on Kira Puru’s ‘Tension’tour to enthusiastic sold-out crowds. This month will see the band return to the stage for their own tour, performing at Melbourne’s The Toff In Town and in Sydney at Rare Finds’ 3rd Birthday at Oxford Art Factory.
In May, Approachable Members of Your Local Community will perform at The Squeeze Mini-Festival and release their highly anticipated debut EP.
APPROACHABLE MEMBERS OF YOUR LOCAL COMMUNITY
SEMIOTIC VISION TOUR
SAT 14 APRIL | THE TOFF IN TOWN, MELBOURNE VIC
SAT 21 APRIL | RARE FINDS 3RD BIRTHDAY, OXFORD ARTS FACTORY, SYDNEY NSW
SAT 5 MAY | THE SQUEEZE MINI-FESTIVAL @ THE CORNER HOTEL, MELBOURNE VIC (18+)
SUN 6 MAY | THE SQUEEZE MINI-FESTIVAL @ THE EVELYN, MELBOURNE VIC (U18)